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Home | Corporate Identity
Corporate Identity

The PNE Group corporate identity guidelines and principles for its use in all PNE marketing and communications are as follows:

The PNE Group Logo

The PNE Group logo(s) consist of 3 elements:

 

  1. PNE mark
  2. PNE namestyle
  3. PNE strapline.

 pnegroup_elements

To represent the different solutions and services offered by the PNE roup, a number of permitted namestyles have been created to accompany the pne mark and strapline.

Namestyles

PNE Group
PNE Development
PNE Property
PNE Enterprise
PNE Business Support
PNE Loans
PNE IT Services

No other namestyles are permitted without the permission of the PNE Group.

Colours

A combination of two colours are used for PNE Group logos:

PNE Group Logo(s): all namestyles (except PNE Development) use green (Pantone©348c) for the mark and namestyle and grey (Pantone©431c) for the strapline.

 pnegroup_80mm

PNE Development Logo: use purple (Pantone©266c) for the mark and namestyle and grey (Pantone©431c) for the strapline.

 pnedevelopment_100mm


CMYK Colour Values (for Printing):

Green: C: 87% M: 23.14% Y: 100% K: 11.37%
Purple: C: 74.5% M: 94.9% Y: 0% K: 0%

Web Safe RGB Colour Values:

Green: R: 12 G: 132 B: 65
Purple: R: 101 G: 54 B: 149

Typeface

Helvetica and/or Arial is the corporate typeface. This font should be used in all corporate material. For web and new media, a combination of Helvetica and Arial fonts is acceptable.

The fonts are provided in a number of weights, but to ensure readability, please do not go below 8 point for body text and 12 point for titles, headlines and subheads in printed materials.

When using text on a coloured background, please only use black or white text.

Using the PNE Group Logo(s)

The PNE Group logos should always be used from artwork supplied by the PNE Group. Artwork for the PNE Group logos can be downloaded from the bottom of this page.

If you require alternative file formats or sizes, please contact itsupport@pne.org.

Size

To ensure legibility in all communications, the minimum size of PNE Group logos is:

80mm with strapline

 pnegroup_80mm


50mm without strapline

 pnegroup_50mm_display

 It is not permissable to:
  • Change the colours of the logo
  • Remove or change the text
  • Distort/rotatethe logo
  • Attempt to recreate the logo

Apply the Exclusion Zone

Please allow sufficient space around the logo to help it stand out from other graphical elements on a page.

Black and White Use

For black and white use, the logo can be produced in all black, or all white as shown below.

pnegroup_black_80mm

pnedevelopment_black_120mm

Photographic Backgrounds

The PNE logo(s) can be placed onto almost any photographic background whether light or dark. It is recommended that the logo be displayed within a panel (50% black transparent tint) as displayed in the above header image. It is best to keep the area behind the logo as free from detail as possible.

Position

The preferred position of the PNE logo(s) is at the top or bottom left of artwork. Exceptions can be made for display, invitations and name badges etc.

For more information and advice, or to seek approval to use the PNE logo(s) in any way not covered by these guidelines, please contact itsupport@pne.org .

 

  

Quote
Christine Durnion, Blind Voice UK, Stockton-on-Tees
“PNE’s course has made a difference by strengthening our approach and giving us a competitive edge.”