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The Creative Marketing Toolkit

4 December

Overview

Are you a creative ready to turn your passion into a thriving business, but feeling a bit overwhelmed by the idea of marketing? You're not alone! Many new business owners find the world of promotion daunting. "The Creative's Marketing Toolkit" is specifically designed for you, offering a clear, step-by-step guide to confidently introduce your art, craft, or service to the world.

You'll learn the fundamental principles of marketing from the ground up, discovering how to:

  • Clearly define your unique brand and what makes your creative work stand out.
  • Identify your ideal audience – who needs and wants what you offer.
  • Craft compelling messages that speak directly to your potential customers.
  • Navigate essential platforms like social media and simple website tools, even if you're a complete beginner.
  • Implement practical, low-cost marketing tactics that effectively showcase your work without a huge budget.
  • Build the foundational skills and confidence to authentically and effectively market your creative business from day one.

Stop guessing where to start! This hands-on session will equip you with the knowledge and tools to confidently launch your creative business and begin building a loyal following. It's time to transform your passion into a sustainable venture.


The Sustainable Creative

This workshop is made possible by the Sustainable Creative's programme, which is supported by Creative Central NCL, funded by the North East Combined Authority and Newcastle City Council.

The programme provides a comprehensive package of support including access to creative themed workshops, networking events and 1-to-1 support from our team of dedicated business advisors, to help creatives set-up exciting and sustainable creative businesses.

The Sustainable Creative is open to residents of Newcastle, North Tyneside and Northumberland who are aged 18-24 or those of all ages who are new to a creative industry.

Applications to the Sustainable Creative are now open! To register your interest, please click here

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